“In 2004 designer and curator Mitra Khayyam set out to accomplish three goals with the start of her T-shirt line Blood is the New Black: 1. Display the works of emerging artists, designers and photographers in order to propel their careers and support the underground art movement, through design collaborations 2. Introduce fans of both fashion and the arts to new designers, photographers and illustrators, to whom otherwise consumers may have not been exposed 3. Create a line that is wearable, comfortable and stylish, yet has an opinion”
Lookbook: Blood is the new Black
Jason Lee Parry photography KELLEY ASH model JENY SIRNEY model CODY HAY DUK model S o p h i a D e ’ A r b o n n e stylist Alison Christian makeup
American way of life: Blood is the new Black F/W 2011
New Blood is the new Black Fall/Winter 2011 Campaign.
“In 2004 designer and curator Mitra Khayyam set out to accomplish three goals with the start of her T-shirt line Blood is the New Black:
1. Display the works of emerging artists, designers and photographers in order to propel their careers and support the underground art movement, through design collaborations
2. Introduce fans of both fashion and the arts to new designers, photographers and illustrators, to whom otherwise consumers may have not been exposed
3. Create a line that is wearable, comfortable and stylish, yet has an opinion”
Lookbook: Blood is the new Black
Jason Lee Parry
photography
KELLEY ASH
model
JENY SIRNEY
model
CODY HAY DUK
model
S o p h i a D e ’ A r b o n n e
stylist
Alison Christian
makeup
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